Completed
 
 
 
 
 
Steward
Legacy Society Impact Report 2021
Due Open Deliverables
11-12-2021  / 1
Project Lead Project Team
not assigned CS James Baer   W Nicole Neal
Sponsor Information
Donor RelationsClaire BurnsDirector of Donor Programs
Project Description
UPDATE: now would like to send around Thanksgiving-time Mailing Drop Date: November (by Thanksgiving) Audience: Legacy Society members (donors who have documented a planned gift to UF) Segments/Count: ~1,400 households Budget: $5,000 (for impact report printing and postage) STRATEGY: Each year Donor Relations and Strategic Marketing & Communications partner to develop a broad-based impact report targeted toward Legacy Society members. As the Orange & Blue game was cancelled for the second consecutive year, Gift Planning has decided to send a gift to this group. Donor Relations wants to use this opportunity to also include a message of gratitude and impact. Gift Item (owned by Gift Planning) Proposed Concept for Impact Report: • Message from Paul Caspersen - on nice letterhead o Gratitude and impact with nod to the season. DELIVERABLES: • Artwork: o Branded mailing Label or bubble mailer (Rachel researching options) o Impact card/letter • Copy Review o Donor Relations will draft content for Development Communications’ review.
Deliverables
NO DELIVERABLES - Please add at least one deliverable
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Created on July  8, 2021 at  3:58 PM (EDT). Last updated by Jason Phenicie on Nov. 14, 2022 at  9:33 AM (EST). Owned by Hartman, Marissa.
Marissa Hartman
Jason Phenicie
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