Completed
 
 
 
 
Investing in Championships
Annual Giving Solicitations → FY2021 - Q2
Due Open Deliverables
  / 1
Project Lead Project Team
not assigned W Nicole Neal
Sponsor Information
Annual GivingMegan PooleDirector of Annual Giving
Project Description
Language for 2 letters needed. No Design. Tom asked that Annual Giving partner with Athletics on an “Investing in Championships” campaign that will launch on 12/5 and run until 12/19. Leadership wants to leverage the success of the football team and the upcoming SEC championship to raise unrestricted revenue for Athletics. This campaign will consist of 4 emails from Gator Boosters (they will be included in their normal weekly newsletters) and *2 emails from Annual Giving*. The emails will promote a 2 Bits T-shirt as a giveaway for gifts over $25. The audience is everyone in the Athletics database and all UF alumni. We are working with Paul Vosilla to get artwork and copy – Athletics will be providing all of the creative assets. Once I have the site and emails built out, I will share with this group for their review and feedback. I need to have everything finalized for leadership by Friday, so I’ll try to get you everything ASAP tomorrow.
Deliverables
NO DELIVERABLES - Please add at least one deliverable
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Created on Dec.  7, 2020 at 11:50 AM (EST). Last updated by Rachel Smith on Dec. 11, 2020 at  3:40 PM (EST). Owned by Hartman, Marissa.
Marissa Hartman
Rachel Smith
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