Completed
 
 
 
 
1996 Championship Anniversary Campaign
Annual Giving Solicitations → FY2021 - Q4
Due Open Deliverables Open Emails
06-22-2021 0 / 3 0 / 3
Project Lead Project Team
not assigned CS Brenton Richardson, James Baer, David Houder   D Tonya Gibbs, Chris Barnett, Jason Phenicie   W Nicole Neal
Sponsor Information
Annual GivingMegan PooleDirector of Annual Giving
Project Description
New Request: Fulfilment card to send with T-shirt (requested 6/30); due to printer: 7/6 Leveraging the 25th anniversary of the 1996 national championship, Annual Giving will launch a digital championship anniversary campaign in order to increase alumni participation. Alumni will be solicited via email to make a gift of $25 or more to the fund of their choice, and they will receive a limited-edition, ‘90s retro-style national championship T-shirt as a token of appreciation. Messaging might center on school spirit, UF’s drive to Top 5, and giving $25 in honor of UF’s first national football championship in 1996. Bella + Canvas for the shirt. Here are the color options: https://www.sanmar.com/p/9260_Ash#?doScrollToGrid=true COPY o Copy for 3 emails – 1 initial + 2 follow-up Round 1 Signer: Danny Wuerffel Round 2 Signer: Steve Spurrier Round 3 Signer: James Bates ARTWORK o Graduway landing page header (1440 pixels x 425 pixels max) o Graduway landing page rectangular photo (680 pixels x 400 pixels max) o Graduway landing page circular icon (500 pixels x 500 pixels) o Email header and footer o Graphics for Facebook, Instagram, Instagram story, Twitter TSHIRT o 2 color front/1 color back VIDEO - Danny has agreed to film a video toward the end of the week - need to provide talking points/verbiage **Need to also discuss what is needed for fulfilment EMAIL o Received Design elements from Jim on 6/18/2021
Deliverables
EmailSend DateStatusAssigned Team 
96 Championship Anniversary Campaign Email 1CompleteTonya Gibbs🔎 ✏️
96 Championship Anniversary Campaign Email 2CompleteTonya Gibbs🔎 ✏️
96 Championship Anniversary Campaign Email 306-21-2021CompleteTonya Gibbs🔎 ✏️
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Created on June  8, 2021 at  5:40 PM (EDT). Last updated by Jason Phenicie on Aug. 10, 2021 at 10:18 AM (EDT). Owned by Smith, Rachel.
Rachel Smith
Jason Phenicie
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